Lang Spa
Client
Lang Spa
Year
2024
Scope
Brand Design Interior Architecture
Location
Ho Chi Minh City, Vietnam
Industry
Hospitality
Client
Lang Spa
Year
2024
Scope
Brand Design Interior Architecture
Location
Ho Chi Minh City, Vietnam
Industry
Hospitality
Lang carries multiple meanings in Vietnamese, it can refer to a small village or evoke a sense of calm and well-being. At Lang Spa, we embrace both, creating a space that nurtures relaxation while fostering a sense of community.
Our scope of work included both branding and spatial design, starting with the visual identity. The logo features a stylised letter ‘a’ inspired by the triangular pouches once used by traditional herbal doctors (Thầy Lang). This subtle reference to Vietnamese healing culture reinforces the spa’s focus on care and well-being.
Lang carries multiple meanings in Vietnamese, it can refer to a small village or evoke a sense of calm and well-being. At Lang Spa, we embrace both, creating a space that nurtures relaxation while fostering a sense of community.
Our scope of work included both branding and spatial design, starting with the visual identity. The logo features a stylised letter ‘a’ inspired by the triangular pouches once used by traditional herbal doctors (Thầy Lang). This subtle reference to Vietnamese healing culture reinforces the spa’s focus on care and well-being.
Natural materials like bamboo, stone, and wood are utilized to create a space that is both soothing and invigorating. The spa is anchored by a centerpiece reminiscent of a lake in a small village, underneath the moonlight, where customers can have a footbath session before their massage. Every interior entrance is adorned with bamboo beaded curtain, which is typically used in traditional Vietnamese houses as a semi-private spatial divider.
Natural materials like bamboo, stone, and wood are utilized to create a space that is both soothing and invigorating. The spa is anchored by a centerpiece reminiscent of a lake in a small village, underneath the moonlight, where customers can have a footbath session before their massage. Every interior entrance is adorned with bamboo beaded curtain, which is typically used in traditional Vietnamese houses as a semi-private spatial divider.
Natural materials like bamboo, stone, and wood are utilized to create a space that is both soothing and invigorating. The spa is anchored by a centerpiece reminiscent of a lake in a small village, underneath the moonlight, where customers can have a footbath session before their massage. Every interior entrance is adorned with bamboo beaded curtain, which is typically used in traditional Vietnamese houses as a semi-private spatial divider.
The custom-printed curtains offer a visual separation and a sense of intimacy for each massage unit. Rattan frames is used as indirect ceiling lights, which brings natural element into the massage rooms, grounding the space in Vietnamese tradition.
The custom-printed curtains offer a visual separation and a sense of intimacy for each massage unit. Rattan frames is used as indirect ceiling lights, which brings natural element into the massage rooms, grounding the space in Vietnamese tradition.
Lang Spa also offers a serene rooftop retreat, a unique amenity designed to elevate the spa experience. This rooftop space takes guests to a tranquil haven to unwind and savor complimentary desserts after their massages, fostering a sense of relaxation and connection with nature amidst the urban bustle. It is designed to maximize natural light and ventilation, creating an airy and refreshing atmosphere.
Lang Spa also offers a serene rooftop retreat, a unique amenity designed to elevate the spa experience. This rooftop space takes guests to a tranquil haven to unwind and savor complimentary desserts after their massages, fostering a sense of relaxation and connection with nature amidst the urban bustle. It is designed to maximize natural light and ventilation, creating an airy and refreshing atmosphere.
TEAM
Brand Design: Reo Le
Graphic Design: Kim Chi, Tuan Ha
Interior Architecture: Tess Ngo, Gia Tu, Tu Trinh
Project Management: Ngoc Son, Gia Tu
Photography: Photographer Do Sy & Team
Documentation Photography: Thong Le, Trinh Nguyen, Thuy Truc
TEAM
Creative Direction: Quang Vinh
Brand Design: Xuan Phan, Huong Ngo
Spatial Design: Tess Ngo, Thien Thanh
Strategic Partnership: Duy Lam, Trang Nguyen
Photography: Quang Dam, Thuy Truc, Thong Le, Trinh Nguyen
3D Visualizer: Thuy Linh
Draftsman: Nam Hoai
Spatial Support: Hung Le
Project Delivery: Triad Advisory
