Little Bear Bistro

Client

Little Bear Bistro

Year

2023

Scope

Brand Design Interior Architecture

Location

Ho Chi Minh City. Vietnam

Industry

Food & Beverage

Client

Little Bear Bistro

Year

2023

Scope

Brand Design Interior Architecture

Location

Ho Chi Minh City. Vietnam

Industry

Food & Beverage

Client

Little Bear Bistro

Year

2023

Scope

Brand Design Interior Architecture

Location

Ho Chi Minh City. Vietnam

Industry

Food & Beverage

Little Bear is a modern bistro and wine bar, affectionately named after the head chef's nickname, an extension of himself and personality.

This intimacy and playfulness become evident in the brand identity, logo, animation, interior branding, collaterals, and merchandise. Spatial design strives for a balance of casualness, cosiness, and professional craft, expressed in the patio, curved ceiling, flexible private room, and open kitchen, respectively.

Little Bear is a modern bistro and wine bar, affectionately named after the head chef's nickname, an extension of himself and personality.

This intimacy and playfulness become evident in the brand identity, logo, animation, interior branding, collaterals, and merchandise. Spatial design strives for a balance of casualness, cosiness, and professional craft, expressed in the patio, curved ceiling, flexible private room, and open kitchen, respectively.

Matte, is a modern matcha teabar that reimagines the tea ceremony for today.Matte serves matcha with the same care and quality, but without the formalities. That spirit extends across all touch points of the brand. 

Creative drinks that combine matcha with new ingredients.

Branding that thrives in simplicity. Packaging system that's designed to delight. Spaces that piques curiosity and invite you in.

Little Bear is a modern bistro and wine bar, affectionately named after the head chef's nickname, an extension of himself and personality.

This intimacy and playfulness become evident in the brand identity, logo, animation, interior branding, collaterals, and merchandise. Spatial design strives for a balance of casualness, cosiness, and professional craft, expressed in the patio, curved ceiling, flexible private room, and open kitchen, respectively.

Matte, is a modern matcha teabar that reimagines the tea ceremony for today.Matte serves matcha with the same care and quality, but without the formalities. That spirit extends across all touch points of the brand. 

Creative drinks that combine matcha with new ingredients.

Branding that thrives in simplicity. Packaging system that's designed to delight. Spaces that piques curiosity and invite you in.

TEAM

Project name: Little Bear Restaurant
Creative Direction: Reo, Gia Tu
Spatial Design: Gia Tu, Tuan Tran
Graphic Design: Reo, Thinh Tran
Illustration: Reo
Animation: Quang Do
Strategic Partnership: Anh Nguyen, Jenny Anh, Xuan Nghi
Draftsman: Minh Do
Photography: Quang Dam
Creative Advisor: Tuan Le

Frequently Asked Questions

A

2 Le Ngo Cat. Xuan Hoa. HCMC

T

(+84) 938 699 368

W

team@thelabsaigon.com

Frequently Asked Questions

A

2 Le Ngo Cat. Xuan Hoa. HCMC

T

(+84) 938 699 368

W

team@thelabsaigon.com

2025 © The Lab Co., Ltd.

Frequently Asked Questions

A

2 Le Ngo Cat. Xuan Hoa. HCMC

T

(+84) 938 699 368

W

team@thelabsaigon.com

2025 © The Lab Co., Ltd.