Arken Finance
Client
Arken Finance
Year
2024
Scope
Brand Design
Location
Ho Chi Minh City. Vietnam
Industry
Blockchain
Client
Arken Finance
Year
2024
Scope
Brand Design
Location
Ho Chi Minh City. Vietnam
Industry
Blockchain
Client
Arken Finance
Year
2024
Scope
Brand Design
Location
Ho Chi Minh City. Vietnam
Industry
Blockchain
In the complex world of blockchain, where technical knowledge remains a major barrier, Arken Finance emerges as a DeFi solution designed to make token trading easier and more efficient across multiple DEXs, with a clear vision to bring DeFi closer to everyone.
Lab positions Arken as the “ABC of crypto” simple, clear, and accessible. Its refreshed identity features a friendly interface and geometric illustrations with shimmering outlines inspired by the Arkenstone.
The logo is now more compact and purposeful, with the diamond as a clear, recognizable symbol. A minimal color strategy leverages white space to spotlight Arken’s vibrant energy-orange. The system is flexibly applied across UI and illustrations, creating a fresh, cohesive, and welcoming experience.
In the complex world of blockchain, where technical knowledge remains a major barrier, Arken Finance emerges as a DeFi solution designed to make token trading easier and more efficient across multiple DEXs, with a clear vision to bring DeFi closer to everyone.
Lab positions Arken as the “ABC of crypto” simple, clear, and accessible. Its refreshed identity features a friendly interface and geometric illustrations with shimmering outlines inspired by the Arkenstone.
The logo is now more compact and purposeful, with the diamond as a clear, recognizable symbol. A minimal color strategy leverages white space to spotlight Arken’s vibrant energy-orange. The system is flexibly applied across UI and illustrations, creating a fresh, cohesive, and welcoming experience.
In the complex world of blockchain, where technical knowledge remains a major barrier, Arken Finance emerges as a DeFi solution designed to make token trading easier and more efficient across multiple DEXs, with a clear vision to bring DeFi closer to everyone.
Lab positions Arken as the “ABC of crypto” simple, clear, and accessible. Its refreshed identity features a friendly interface and geometric illustrations with shimmering outlines inspired by the Arkenstone.
The logo is now more compact and purposeful, with the diamond as a clear, recognizable symbol. A minimal color strategy leverages white space to spotlight Arken’s vibrant energy-orange. The system is flexibly applied across UI and illustrations, creating a fresh, cohesive, and welcoming experience.
TEAM
Brand Designers: Tuan Ha, Pim Truong
Motion Graphic: Quang Do
Strategic Partnership: Trang Nguyen, Nhi Nguyen
Website Development: Arken Team
Documentation: Ven Bui, Pim Truong, Quang Do
