Vietcetera Podcast
Client
Vietcetera
Year
2020
Scope
Brand Design
Location
Vietnam
Industry
News & Media
Vietcetera Podcast
The challenge: Create an identity system for Vietcetera's new podcast platform. The podcast series and conversation topics are not set in stone. That is, we need to design a future-proof system for which we have incomplete information.
The solution: We designed a software that takes audio data and generates a spectrogram artwork, in collaboration with ex-lab creative technologist Nhan Phan.
Vietcetera Podcast
The challenge: Create an identity system for Vietcetera's new podcast platform. The podcast series and conversation topics are not set in stone. That is, we need to design a future-proof system for which we have incomplete information.
The solution: We designed a software that takes audio data and generates a spectrogram artwork, in collaboration with ex-lab creative technologist Nhan Phan.
The big picture: Let's say the client decides to create a show about workplace culture. The client uploads audio files relating to the topic (keystrokes, printers buzzing, brainstorming sessions, etc.). The software outputs the artworks. The logo and layout system take care of the rest. They don't need us anymore.
The nerd stuff: Each artwork is a spectrogram (x-axis for time and y-axis for frequency). Amplitude and frequency determine color processing. The software is written in Python script.
The big picture: Let's say the client decides to create a show about workplace culture. The client uploads audio files relating to the topic (keystrokes, printers buzzing, brainstorming sessions, etc.). The software outputs the artworks. The logo and layout system take care of the rest. They don't need us anymore.
The nerd stuff: Each artwork is a spectrogram (x-axis for time and y-axis for frequency). Amplitude and frequency determine color processing. The software is written in Python script.
Packaging Design
OVO's takeaway boxes were designed to be highly recognizable & functional, featuring custom-developed details such as handles, locking mechanisms, and an intuitive opening structure. The design also creates joyful moments as one unboxes, opening layers after layers of vibrant color to reveal a cheeky punchline inside the box.
Packaging Design
OVO's takeaway boxes were designed to be highly recognizable & functional, featuring custom-developed details such as handles, locking mechanisms, and an intuitive opening structure. The design also creates joyful moments as one unboxes, opening layers after layers of vibrant color to reveal a cheeky punchline inside the box.
Packaging Design
OVO's takeaway boxes were designed to be highly recognizable & functional, featuring custom-developed details such as handles, locking mechanisms, and an intuitive opening structure. The design also creates joyful moments as one unboxes, opening layers after layers of vibrant color to reveal a cheeky punchline inside the box.
TEAM
Creative Director: Tuan Le
Graphic Designers: Jay Vu and Tran N Nguyen
Creative Technologist: Nhan Phan
Animation: Khe Nguyen and Huy Le (Vietcetera)
Account Executive: Khoa Do
Documentation Support: Andree and Tuan Le
Special thanks:
Khanh Lam & Vietcetera Team
